Google Tag Manager Container Templates
Set up Google Analytics 4 event tracking in four simple steps. Our Google Tag Manager containers come fully configured ready to be tested and launched.
This container has all the tags you need to get started with events tracking whatever business you are.
Read over the tags, triggers, and variables sections to understand the overall configuration of the container.
Tags
The container includes all the tags for the recommended
events that any Google Analytics 4 property should have.
The tags are configured with their respective event
parameters as well as their respective event triggers.
Triggers
The container triggers are tied to their respective events.
Each trigger will enable its respective event(s). Most of
the triggers are
set to fire events based on the Custom Event
trigger.
Variables
The container variables are set to represent parameters that are used prepetitively across tags.
This container has all the tags you need to get started with events tracking if you are a SaaS business.
Read over the tags, triggers, and variables sections to understand the overall configuration of the container.
Tags
The container includes all the tags for the recommended
events that any SaaS businesses should have.
The tags are configured with their respective event
parameters as well as their respective event triggers.
Triggers
The container triggers are tied to their respective events.
Each trigger will enable its respective event(s). Most of
the triggers are
set to fire events based on the
Custom Event
trigger.
Variables
The container variables are set to represent parameters that are used prepetitively across tags.
This container has all the tags you need to get started with events tracking if you are an E-commerce business.
Read over the tags, triggers, and variables sections to understand the overall configuration of the container.
Tags
The container includes all the tags for the recommended and
E-commerce events that any E-commerce business should have.
The tags are configured with their respective event
parameters as well as their respective event triggers.
Triggers
The container triggers are tied to their respective events.
Each trigger will enable its respective event(s). Most of
the triggers are
set to fire events based on the Custom Event
trigger.
Variables
The container variables are set to represent parameters that are used prepetitively across tags.
How does it work?
Set up GA4 event tracking with Google Tag Manager
Get started with Google Analytics 4 event tracking with Google Tag Manager in four simple steps. Just select the container, download it, import it and then test and publish.
If you have any questions, you might find an answer in our FAQ section below 👇. If you did not find what you were looking for, feel free to contact us.
Step One
Select of the container templates that you would like to use. Next, download the container of your choice, and, if necessary, go over the provided json file.
Step Two
If you didn't already, create a Google Tag Manager account or create a new container
for your existing account. Next, head to the
Admin
section, and choose import container.
Step Three
For Choose container file
, select the file you just downloaded. Then
choose Existing
, followed by selecting Merge
.
Finally, click on confirm.
Step Four
Last but not least, change the Google Analytics 4 Measurement ID
variable's value to that of your property and review the other tags, triggers and
variables. Once you are done reviewing, it's time to preview and test the workspace
changes. Once you have confirmed everything is working correctly, publish
your container and you are done.
Frequently Asked Questions
- Open Tag Manager.
- In the Accounts tab, next to the account name, click More ActionsCreate Container.
- Enter a descriptive Container name and select the container type.
- To create your container, click Create
If you want to merge, make sure to inspect your current configuration and the new tags, triggers and variables to make sure nothing is causing any conflicts; only then do you proceed with the merge.
- Open Tag Manager.
- In the Variables tab, locate the variable
Google Analytics 4 Measurement ID
. - Paste the new value. The new value should be the Measurement ID of your Google Analytics 4 property.
- To confirm the change, click save.
- Open Tag Manager.
- In the Triggers tab, locate the trigger you want to change.
-
If you are looking to fire the event using the Custom Event
trigger but using a different name, simply paste your the new event name in the
Event name
input field. -
If you are looking to change the trigger type, click on the
Trigger Type
field and proceed to select the new event trigger.
Please note that changing the event trigger can cause some issues if not done properly. If you run into issues, you can reach out to us.
- Open Tag Manager.
- In the Tags tab, locate the event you want to change.
-
If you are looking to change the name of the parameter, then locate the parameter
and simply enter the new name in the
Parameter Name
field. -
If you are looking to change the value of the parameter, then locate the parameter
and simply enter the new value in the
Value
field. - If you are looking to remove an event parameter, then locate the parameter and click on the button.
-
If you are looking to add a new parameter, then on the
Add row
button and enter the event parameter name along with its corresponding value.
Any value following the format of {{Variable Name}}
refers to a variable's value.